Friday, December 11, 2009

Adsense Tips and Tricks

Layout

1. Blend your ads to your website layout
This could be considered as one the most important things which is often overlooked. Instead of using predefined colors provided by Google, try changing colors of your ads to match the website layout. For example, if your website uses white background with green text, make sure you use the same colors for your ads.

2. Do not display a border
While you can’t get rid of the border around your ad, you can make it invisible by changing the border color to that of the background. Researches have shown that ads without a visible border generate much higher clicks than those with one.

3. Do not place your ads in normal spots
Internet users have become accustomed to the normal ad spots (eg: a Leaderboard above your header, a Skyscrapper outside the content) and hence, any ads placed in those normal spots will often be ignored.

4. Choose the right ad formats
There are a few ad formats which perform better than others. Some of the recommended ad formats are Wide Skyscrapper, Medium Rectangle and Horizontal Ads Links. However, these ad formats may not necessarily work for everyone, so choose the ones that work for you.

5. Good layout design
Although a good layout design does not necessarily increase your Adsense revenue, it is important for the first impression and also for the professionalism.

Content

5. "Content is the king"
The fact that Google Adsense is contextual advertising implies that the ads being generated are often relevant to the website content. That simply means you will not get any relevant ads if the content does not focus on a certain topic or the content is not text based. For example, if your page does not have any copy/text but an image, it’s unlikely to get relevant ads.

6. Pick a high paying topic
It took me a while to find out that some keywords are being paid more than others. While Google does not tell you how much advertisers are paying for their keywords, it is pretty easy to guess. For example, ads about credit cards, home loans and insurance are being paid more than those ads about free blogging tool, yellow pages, etc. It is also recommended to pick a Niche topic and provide a narrow focus than to pick a general topic.

7. Update your website frequently
Updating your website frequently enables you to get more visitors checking out your website which increases your page impression and the probability of ad clicks.

8. Write quality content
Not everyone possesses a natural talent in writing, and I can say for sure that I don’t. However, if you offer something useful, interesting, and put your heart into writing, your readers will enjoy what you have to say. And they will be coming back for more.

Organization

9. A good organizer is the winner
With Google Adsense, you can organize your ads and have a clear idea about their performance by using Channels. This way, if a particular ad is not performing well, you could always replace it with a difference one. There are quite a few things you could do with Channels and this is just one of them.

10. Monitor your statistics
Checking both your website and Adsense statistics enables you to get better ideas about your audiences. From your website statistics, you can find out which pages are being viewed the most, where most of your traffics come from, what the peak day of the week is, etc. Similarly, Adsense statistics will tell you which ad formats are being clicked the most, how many page impressions you receive, how much you are making each day/week/month, etc. You can then make improvements based on these figures to maximize the performance.

Traffics

11. Link Building
No matter how good your website is and how relevant your Adsense ads are, without a decent amount of traffics, you will only be making a small amount of revenue, if any. It is not easy to achieve a decent amount of traffics, but it is not impossible. Some of the most common ways to gain traffics to your website include Link exchange, Directory listing, participating in online communities and making use of social bookmaking systems.

12. Search Engine Optimization
Search Engine Optimization (SEO) is one of the most successful and recommended methods of gaining traffics to your website and it is more than just a buzz word. Optimizing your websites for search engines increases your website visibility and ranking, which in turn generates significant amounts of targeted and relevant traffics to your website. Combined, search sites reach more than 130 million Americans or approximately 85 percent of all Internet users each month, ranking Search/Navigation among the most popular categories on the Web. (Source: comScore Media Metrix)

Miscellaneous

13. A little maintenance goes a long way
Many people tend to overlook the maintenance part of the website. In this case, rather than sticking to the same ad formats, or the same positioning of the ads, try experiment with different formats and positioning. If they do not work, you could always revert the changes. But if they do, that’s a bonus for you.

14. Do not click on your own ads
Honesty is the best policy. Be honest with yourself, and do not try to increase your Adsense revenue by clicking on your own ads. Google is really strict when it comes to fraud clicking, and before you knew it, your account could be banned and you could be owing some money to the advertisers.

15. When in doubt, ask
If you have some questions in mind, or are unclear about certain stuffs, don’t hesitate to ask the Google Adsense Help Team. Before asking them, though, you could do them a favor by checking out their Frequently Asked Questions and Answers page.

Monday, December 7, 2009

Effective Tips For Increasing Google Ad Sense

There are many ways of bringing some of the most effective Google Ad sense with more clicks to bring to a website. This greatly increases the power of the ads with some of the greater increases coming through per click ration. This is going to be a high payout with some of the most interesting surfer clicks along with Ad sense higher payout with some incredibly effective ways to improve the greatest Ad sense CTR.

Google Ad text ads actually bring a lot of higher paying effects with the keywords that can propel the ad content with a bunch of keywords to work with. To be able to get rid of public service ads there would be really effective ways to get rid of PSA with different ways of bringing in higher paying keywords. These are of course about bringing better deals with coagulated keywords to maintain.

Public service ads can really bring some of these effects to function in ways that can be avoided through PSA as well as different sponsored links to them. The advertisements with Ad sense can bring google ads that can work through different terms of Google TOS with different items of sponsored as well as shared advertisement links. These let you understand where your ads are going to and where they are all put together.

Ads by Google with following TOS are extremely important to bring into account some of the more important and well-terminated accounts that can make your site really interesting. There are however some Ad sense foolproof ways that work well through any website or business without bringing in any form of account termination or loss of value. These full proof items can bring great results that can give you specific sections through blog roll and even get you out of irrelevant sections with navigational links that are possible to get rid of.

Useful targeted ads are thus more competitive in terms of placement for CTR. Placing ads above the fold so that one doesn’t have to scroll down can make ad sense more vivid and very interesting to work with. There are different terms and goals of account that can be used to the best of high visibility with greater chances to read through the click ads. As you would know, anything that’s free attracts people so obviously free space for advertisements are also available along with some of the higher paying advertisement locations. There are in fact some of the more unusual locations for Google ads that can increase your CTR by several folds. There are good provisions and ideas for blending in the best of ad features that many Ad sense users have reported to be helpful.

The CTR and vertical ads can come with incredible horizontal line-ups but the vertical line-ups will always be better. These are site structures that can tower right up your alley with easy replacement of scroll bars. The higher chances of crawling your ads to the top most part would be some of the most incredible things to look at. There can sidedness of perception in terms of watching ads for people with the right order.

Ads placement is very much important.From my past experience i can say google ads should not be palced at the top of article.Why because they will be having less ctr.To increase ctr a visitors should spend some time on your web page.This can be done by creating intersting article followed by google ads.This is one of the best trick to increase CTR and number of clicks.Sidebar also places a major role. Never hide google ads or never mix colors with your background. If google comes to know that you are making invalid clicks then there will be chances of banning your google adsense. So always take care of placing ads below titles.